Setting up a page on Squidoo.com is easy. The site provides an automated wizard that novice users can use to create a simple web page. For more advanced users, the site allows you to create your own page using nothing more than a simple framework or template. Most people are able to set up an information page in about five to ten minutes.
You don’t have to create all the content for your page at once either. Squidoo.com makes it easy for you to save your information or basic site, then add more information as you learn more about your subject or have time to expand your web page.
The entire goal of the site was to create a simple and easy-to-use platform for everyday Internet users. Despite its ease of use, Squidoo.com provides some brilliant technology that is powerful for many web-based applications.
Consider Squidoo a shortcut to getting your website or other information on the Web noticed quickly by search engine crawlers. It is also another tool providing an excellent platform for increasing your credibility and professionalism on the Web.
When building your lens, you DO want to provide visitors with relevant content and information about the subject you are promoting. While Squidoo is an excellent tool for self-promotion, if you just log in and create an “advertisement” lens with no relevant content or information to share with visitors, your page is not likely to attract many visits.
Here are a few common ways users make money-using Squidoo:
- You can use Squidoo.com to gain backlinks to your website.
- You can increase your search engine rankings and send more traffic and hence gain more customers using Squidoo.
- You can use Squidoo.com to build a list you can send promotions to.
- You can promote your affiliate programs using Squidoo.com.
- You can promote your own products and services using Squidoo.
- You can use AdSense and other programs to make money through a simple lens page at Squidoo. So how do you DO this?
You can use lens pages to promote, create top lists of your favorite items or sites if you affiliate market and more. You can review other sites on your lens page and drive traffic to them.
When you create pages on Squidoo you become an official “lensmaster” instead of a “webmaster.” Many people view lensmasters as credible experts in their field. While some other promotional sites ding people for trying to promote their products or affiliate products on their pages, Squidoo does just the opposite; in fact, it encourages users to promote quality products, including their own (or those they affiliate market).
Of course, you cannot simply set up a lens on any topic and hope for the best page rankings. As with anything you will need to do some research to make sure you are using popular keywords and marketing in a niche category that is of interest to people. There are many reasons people do not get sales; their product may not be very popular for example, or their advertising may be poor. They may not have enough traffic to promote enough sales.
So, before setting up a lens page to promote your products, make sure you have a hot niche, one that people are interested in finding more information about, and one people may have an interest in paying for. (Meaning, they will pay for content provided in this niche area).
Some of the best niches to promote include:
- Internet marketing, including anything involving niche marketing, building lists or selling information products on the Web.
- Electronics, including information on MP3 players or other popular music and audio electronic products.
- Diet and fitness, as people are constantly searching for information about losing weight and maintaining a healthy diet.
- Baby or parenting, as many women and moms-to-be actively comprise some of the largest communities on the Web.
If you want ideas about topics that are popular, simply take some time to view the top 100 lenses on Squidoo to find out what people are looking for. After you do this, and select which of your products or websites are most likely to do well, you have to make sure you have great keywords to use on your lens page, keywords that will draw people to your site and link them to your other websites and affiliate sites.
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